It’s All Good with Good Mood!
Social, Integrated || Client: Suntory Singapore
IT’S ALL GOOD
An idea that showcases that when you have Good Mood, everything is good. Nothing and nobody can get in the way between you and this happiness.
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Launch
Monthly themed sustenance, with progress in art direction.
July - Celebrate with Good Mood
Sad that there are no big occasions or holidays to celebrate this July? Who cares because with Good Mood, everything can be turned into an occasion. Whether its a big thing or just a small one - everything deserves a celebration!
Sept - Everyday Remedy
With Good Mood, our daily routine is all good because there’s always a hint of flavour to lift our mood.
Oct - Good Mood Gus
While uncovering new and relevant opportunities for Good Mood, we’ve found that a place where we can find people in need of good mood is the in the virtual world. It’s a world filled with trolling behaviour.
Theres no room for you to be down, because Good Mood is coming to virtual town.
Initial Concept
Progressed output
